C-Torq
Experts in the maritime industry. Curated a fresh perspective
Exceeding expectations across the globe, pushing sustainability.
Challenge
Expanding visibility into new geographic locations presented an exciting and bold adventure.
C-Torq has set out on a journey to change the world and eliminate pollution in maritime shipping. They needed a firm that captured their love for sustainable solutions paired with modern technology, and it was great to assist them in the realisation of this conception.
Goal
My ambition was clear, to set C-Torq up as a sustainable brand in the maritime industry.
I began by truly understanding C-Torq’s story and values. I knew their brand needed to feel modern and genuine. So, I crafted a solution that blended their passion for sustainability, maritime propulsion, and advanced technology into a brand that really connects. I crafted a logo for C-Torq that beautifully reflects their mission. The design integrates a leaf symbolizing sustainability, a propeller for the maritime sector, and a tech chip representing innovation. The colour palette of blue and green evokes clean air and the ocean, emphasizing their environmental focus. Paired with the tagline, “Clean Propulsion, Blue Horizon,” and a sleek, dynamic logo animation, this identity captures C-Torq’s forward-thinking approach and commitment to cleaner marine technologies.
Result
A new brand identity was formed that authentically reflects their vision and set them apart from their competitors.
Their feedback highlighted how well the design aligns with their mission of innovation and sustainability, showcasing that our work deeply resonated with their goals. This positive response confirms that the logo and overall branding truly capture the essence of C-Torq’s commitment to clean propulsion and forward-thinking maritime solutions.
Igniting innovation through strategic positioning.
Igniting innovation through strategic positioning.
